EBS Mortgage- Sampling
EBS wanted to promote their fantastic service of anytime mortgage advisor meetings in an engaging, eye-catching manner. The activity included sampling EBS 'Anytime' chocolate bars to ABC1 commuters.
· 1x ecobox and a team of 3x promo staff were used over a 5x day activation tactically targeting ABC1 commuters at high footfall Luas and Dart stations in the city centre.
· Brand ambassadors were dressed to portray a vintage banker, including branded waistcoats, bowler hats, and file organisers.
· Great interaction between brand ambassadors and commuters.
· Over 7,000 'EBS Anytime' chocolate bars were distributed to ABC1 commuters over the 5x day activation.