.RENAULT. - 'TURN THE PAGE'
.THE CHALLENGE.
OMD approached Headcase to help create a campaign to promote Renault's new sponsorship of the GAA Museum at Croke Park.
.THE RESPONSE.
We wanted to leverage the unique year that was 2020, showing it as just another page in the colorful, challenging and beautiful history of the GAA.
We wrote and produced a video set to an original spoken-word piece narrated by Dessie Dolan and Alan Brogan; encouraging us all to 'Turn The Page' on 2020, and look forward to the next chapter in our collective history.
The video achieved over 500,000 views on brand social channels.
Headcase managed the project from creative through to production.